Business

Email marketing, content marketing and social media are the best channels for digital lead generation, according to a recent study. While this isn’t surprising news, it is always interesting to see the latest data and research around digital lead nurturing and lead generation strategies.

“Always Welcome” is the story of a remarkable, larger-than-life Texan who worked hard to discover the secrets to success. In his new candid memoir, spanning 90 years of a life well lived, Welcome Wilson shares wisdom gained through good deals, hard times and happiness.

“Breaking The Glass Slipper” just might be the book that today’s Cinderellas want to add to their shelves. Every once in a while, a book comes out that is like a silent best friend, brimming with advice and guidance and helping one reassess the path they’re on, while simultaneously offering a pat on the back for making it this far.

Most of us spend lots of time with our co-workers. What could you do differently to be a better one? Sources from human resource blogs to Reader’s Digest offer tips on how to be a better co-worker.

Cyber security threats are out there every day for businesses, regardless of their size. That’s why business owners should lead by example and teach employees how to protect confidential information, like company finances.

Drone usage is flying ever higher in the U.S. The Federal Aviation Administration estimates that combined hobbyist and commercial drone sales will rise from 2.5 million drones sold in 2016 to 7 million in 2020, adding a projected 70,000 jobs and infusing billions of dollars into the economy.

Recently we shared a story about how virtual reality can help employees with nerve-wracking job interviews or a fear of public speaking. However, VR is taking on a role on the other side of the desk for employers.

Remember “The Jetsons” in the ’60s? Some of the show’s futuristic technology is already here, present in your neighborhood cafe. From table-mounted iPad ordering stations to hand-held payment programs and self-serve wine stations, today’s service includes almost as many technology devices as people.

Ideal circumstances for productivity don’t always present themselves while traveling. It’s all about finding your zone amidst chaos. Stay focused with a few tips:

Check out these TED Talks:

Are you tired of stocks, bonds and mutual funds? Incorporate alternative investments into your financial strategy. Alternative investments can increase returns and build a stronger retirement. They are not just limited to hedge funds but can include private investments such as equity, credit and real estate and also real assets such as commodities, precious metals, MLPs and REITs.

Project: Time Off discovered half of Americans don’t use their vacation time.

Have you recently received a lot of emails from companies notifying you of changes to their privacy policies? It’s because a European law — which includes the strictest data privacy rules ever written — the General Data Protection Regulation (GDPR) went into effect on May 25, 2018.

According to “The Mind of a Strategist,” effectively negotiating requires practice, not to be left dormant and tapped at will. At 4, my granddaughter Emily gets it.

Drybar Sugar Land in First Colony is officially open. The nationally-loved salon recently landed at First Colony Mall in Sugar Land, conveniently located next to a multitude of dining and shopping options including Sephora, Kendra Scott, Lululemon and Williams Sonoma.

My friend Ted became legend at Robinson-Humphrey for handing a young colleague a stack of financials and saying: “Here. You’re an analyst. Analyze.” The story was told in training classes for years.

The authoritative management style is fading. These days, many jobs involve knowledge work, where an employee’s main contribution is subject matter expertise. Consequently, a manager’s role is evolving into more of a “team leader” or “motivational coach.”

BBVA Compass is changing the landscape of personal loans with the introduction of its fully digital BBVA Compass Express Personal Loans. The new technology offers nearly instantaneous decisioning and potential same-day funding for BBVA customers and non-customers alike. This opportunity, which represents months of effort, underscores BBVA Compass’ drive toward digital transformation and achieving excellence in customer experience.

The ability to adapt to rapidly changing work situations and the flexibility to overcome obstacles is a game-changer.

The recent changes on Instagram make it harder for marketers to engage their audiences. Rather than listed chronologically, posts are now based on the number of likes, comments, views, shares, saves and direct messages. High engagement signals to Instagram that the content is what people want to see.

BBVA Compass has been recognized for its outstanding service & attention to small businesses by the Small Business Administration. One of the four small business banking winners recognized, BBVA Compass sets itself apart through “the passion of [its] employees,” said BBVA Compass Small Business Banking Executive Elizabeth Dobers.

Business leaders can be overwhelmed by the myriad of managing styles. Inc. reports it may be possible to narrow it down to two thinking patterns: management- and leadership-focused.

For companies, creating a “newsroom” on your website with information for journalists gives media outlets information they need in one convenient place.

Prolonged sitting, working through lunch and stressful situations are all components of office jobs, and growing evidence suggests they are negatively impacting our health.

According to a recent Pew Research Center survey, most employers already have social media policies in place. However, in a world where the internet evolves daily, reviewing this policy each year is the best way to ward against potential liabilities.

Social entrepreneurs across Texas are getting their chance in the spotlight thanks to BBVA Momentum, a program launched by BBVA Compass in 2011, which is designed to help social entrepreneurs scale up and expand their reach. This year, BBVA awarded cash prizes to three members of its inaugural US BBVA Momentum class.

The communications landscape changes constantly with new innovations and techniques, and in 2018 companies must be prepared to keep up with the latest trends.

It may seem an unlikely partnership, but this pairing is making a difference in the world of education. BBVA Compass and KIPP Houston Public Schools cut the ribbon this month on the charter school system’s newest campus: the BBVA Compass Opportunity Campus, home of KIPP NEXUS Primary School and KIPP NEXUS Middle School in northwest Houston.

Influencer marketing is another buzzword heard within the sphere of the marketing industry, but it’s one with legs. Adding influencer marketing to clients’ marketing strategies can reap many tangible and intangible benefits.

Proving two powerhouse companies are better than one, financial leader BBVA Compass and AEG — the world’s leading sports & live entertainment company — have officially cemented a multiyear agreement. The partnership will create new opportunities for BBVA customers across the country, including events, concerts and brand activations at some of AEG’s key venues.