Business

If you’re looking to break into the world of marketing, it might be overwhelming trying to figure out where to start.

As a young adult, I thought it would be a good idea to look at home expenses.

While studying for MBA degrees at Stanford, Carl Ziade and Jean-Pierre Vertil discovered that 50% of auto loans were overpriced, costing consumers $37 billion annually.

ExxonMobil’s discoveries in Barreleye-1, Patwa-1 and Lukanani-1 potentially increase the estimate of recoverable resource for the Stabroek Block by nearly 11 billion oil-equivalent barrels.

A personal website is a great way to make an impressive first impression online.

Imagine being able to identify and target ideal customers, then delivering your marketing messages directly to their phones and digital devices.

Is the Great Resignation finally about to end? Yes, according to a new study from Daily Muse.

The value of including an influencer marketing strategy in your social media plan is continuing to increase, and is one of the most popular ways to create genuine connections with your audience.

There is a new tax rule on the books that will affect millions of small business owners, independent contractors and freelancers.

If your business handles a great amount of customer and employee data, is protecting sensitive information (such as intellectual property and trade secrets) or relies on digital systems that control counterparts in the real world, the time to implement robust cybersecurity measures was yesterday.

Before COVID-19, I was focused on measuring my firm’s objectives and KPIs.

American Express started Small Business Saturday, the day after Black Friday on Thanksgiving weekend in 2010.

When you are building your social media channels with a goal of attracting more leads, there are many strategies to grow your audience and increase engagement.

Pets thrive on routine (even notoriously independent cats) and after months of acclimating to owners at home all day, many are now struggling with disruptions to those routines as owners head back to the office.

You never know what might come from a conversation with a stranger. Whether it’s a potential customer, employer, investor, etc.

Managing up is not as taboo of a concept anymore — rather, it is necessary to maintain camaraderie in the workplace.

Starting a business requires passion, perseverance and, in many cases, some financial backing.

An independent source of data and research for policymakers, the Louisiana Policy Institute for Children works tirelessly to shed light on the state of early care and education in Louisiana.

I’m not an expert in the parenting department but I do work full time and have a very feisty one-year old who keeps me busy.

When it comes to professionalism, everything you do matters — and emails are no exception.

Guyana’s economy is projected to grow by 86 percent this year, according to the IMF.

The results of the 26th edition of The CMO Survey revealed an unsurprising trend: companies increasingly relied on digital marketing in the past year.

Back in the day, if you wanted to connect with your celebrity crush or sports hero, you’d have to camp out for days at the venue in the off-chance you could score an autograph, or even engage in a brief conversation.

Watch the sunset then fall asleep to ocean breezes and the gentle rolling of the waves when you stay in this amazing Tiki Suite.

In a year where social media soared, it’s not surprising that these platforms are constantly changing and growing.

1.Use banking apps daily to monitor your account activity.2.

The key to better cyber security starts with quitting that tired username and password combo.

As it goes any time a new president enters the White House, we’re going to be hearing a lot about the “first 100 days,” or the period for priority-setting and gauging the tone of the new administration.

With a new year comes new ambitions, but this year is the year you can actually follow through.

Has there ever been a year we needed holiday cheer more? We’ve found dozens of items for The Travel 100 Gift Guide that will bring a smile to the faces of your loved ones this holiday season.